Valencia Is Now Seeking A Name For It’s Stadium
The new stadium will be ready in nearly 2 years and Valencia are now looking for a sponsor for the stadium name.
The coming days will see much more development in the future of the Nou Mestalla. The priority for the team now is to find a company that will put it’s name in the stadium, negotiations for this have already started. Valencia’s new stadium will not be called the Nou Mestalla but with the name of the company that will put money on the table (similar to the Emirates Stadium of Arsenal).
Manuel Llorente has convinced the board of directors that the new stadium will raise the income level of the club and the stadium name will be key for that. Llorente’s backed up by studies made in England that say that companies sponsoring the name of a stadium will pay several million euros a year, something that the club is lacking especially with the absence of a shirt sponsor.